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Digital social entities, valuable communities : How digitalization enables value co-creation for social enterprises |
Tartalom: | https://unipub.lib.uni-corvinus.hu/11593/ |
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Archívum: | Corvinus Kutatások |
Gyűjtemény: |
Status = Published
Subject = Computer science Subject = Marketing Subject = Automatizálás, gépesítés Subject = Business economics Type = Article |
Cím: |
Digital social entities, valuable communities : How digitalization enables value co-creation for social enterprises
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Létrehozó: |
Mursalzade, Hikmat
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Kiadó: |
Akadémiai Kiadó
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Dátum: |
2024
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Téma: |
Automatizálás, gépesítés
Business economics
Marketing
Computer science
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Tartalmi leírás: |
Enterprises prioritizing social issues over profit maximization can lead to value co-creation, especially in marginalized and unprivileged communities. In this regard, this paper explores underlying theoretical mechanisms that tie digitalization and value co-creation together for social entrepreneurship's development. The article aims to identify how digitalization enables value co-creation for social enterprises. We conduct multiple case studies, have 11 in-depth face-to-face interviews with social entrepreneurs from Azerbaijan and synthesize the findings from primary and secondary data. As a result, we reveal that digitalization enables value co-creation for social entrepreneurship through a new phenomenon, which we call Data-driven Social Co-creation (DSC), and its subcategories such as efficiency, resource mobilization, feedback loops and data utilization. Finally, we recommend the DSC framework which shows the relationship between digitalization and value co-creation in social entrepreneurship, and which is the main theoretical contribution to the social entrepreneurship literature. Additionally, we provide a research agenda on the respective research field.
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Nyelv: |
angol
angol
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Típus: |
Article
PeerReviewed
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Formátum: |
application/pdf
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Azonosító: |
Mursalzade, Hikmat ORCID: https://orcid.org/0000-0001-6041-8490 <https://orcid.org/0000-0001-6041-8490> (2024) Digital social entities, valuable communities : How digitalization enables value co-creation for social enterprises. Society and Economy, 46 (4). pp. 423-440. DOI 10.1556/204.2024.00015 <https://doi.org/10.1556/204.2024.00015>
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Kapcsolat: |
10.1556/204.2024.00015
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