The Job That Calls My Name

Szabó, Kincső

recruitment communication

job advertisements

gender cues

implicit effect

discrimination

Társadalomtudományok

Társadalomtudományok/Média- és Kommunikációs tudományok

One of the main goals of a (young) job seeker is to find a job that offers a valuable oppor- tunity in their career and that also satisfies the professional curiosity. One of the most frequently visited labour market platforms for this purpose are job advertising portals. Browsing through job advertisements is amuch more complex process than it may seem at first sight: numerous studies show that a job advertisement is usually the first encounter between the employer’s offer and the expectations of the potential candidate. The primary goal of recruitment communication is to attract all job seekers who match the description in the advertisement, however, discriminatory references and implicit cues referring to one gender may be unconsciously coded into language, which therefore distorts equal application opportunity. The aim of this literature review is to synthetise the emergence, functioning and social implications of implicit gender references in job advertisements. The article introduces the topic through six main sections, broken down into theoreti- cal components. The introduction is followed by a discussion of the gender gap at both national as well as international level, the basic principles of recruitment communication, the main explanatory theories of organisational behaviour, the effects of implicit gender references on the perceiver, and lastly, a discussion of gender linguistics is touched upon.

info:eu-repo/semantics/other

application/pdf

nke:2062-7858

http://hdl.handle.net/20.500.12944/101022

nke:10.59648/filologia.2024.1-4.3

nke:35643919

nke:10069970

nke:Filológia.hu

nke:15

nke:1–4

nke:FILOLÓGIA.HU

LOMS: https://tudasportal.uni-nke.hu/xmlui/bitstream/20.500.12944/101022/1/03_szabo_40-51_WEB-Filol%c3%b3...

info:eu-repo/semantics/openAccess